AladdinB2B startup helps businesses to grow by participating in trade shows. You know that when you’re stuck in the loop, if you always do what you always did, you will always get what you always got. So let’s think wider and shake the world with us!
It’s no longer news that the physical trade events we’ve gotten used to and love will now be taken online for the foreseeable future. Luckily this particular move or shift towards digital events does not imply that there should be a slow down or stop to stop your plans dead in their tracks.
It’s not easy to put on a successful hybrid trade fair. Especially at an era when COVID-19 has radically altered all elements of our life, including the way trade exhibitions and commercial events are organized.
What are hybrid trade shows?
Companies were obliged to take their trade exhibits online as virtual events as a result of the pandemic’s onslaught, and to experiment with combining real and virtual events.
As a result, hybrid trade displays appear to be becoming the norm for the future, with some prospect of normalcy returning and inoculation efforts in full effect.
Companies have discovered that hybrid trade exhibits provide the best of both worlds, including many of the benefits of both physical and virtual events.
A virtual trade fair, or a virtual trade show, may sound or look more like an impossible reality. However, using the right virtual event platform, whatever trade show you’re having can be every bit as exciting as a live event.
In order to save you from aggravation, as well as to save you valuable time, we have explored some of the advantages and features of one of the best Virtual trade show platforms – AladdinB2B. This article to help you decide why this platform is right for you.
Features of AladdinB2B Startup online trade show
Hybrid fair with Live Streaming
During a live event, the content is broadcast in real-time through the event platform. Visitors to the online fair can follow the event live practically closely in the auditorium.
The success of the event is dependent on how it is streamed. Different camera options, lighting options, and microphones can all aid in involving people who are present virtually as well as those who are present in person with the virtual attendees. It is critical to have someone committed to this area in order to create an effective communication and relationship and between those in attendance and those who are participating digitally.
Capturing useful contacts / measuring success
There is a complete reporting system to measure the success of your fair. You can group visitors into groups or evaluate individual visitor data.
At the virtual fair stands, you can inform your visitors about your company, your products, or professional opportunities.
The exhibition stands are located in a virtual showroom and will be designed according to your company’s corporate design. For business-to-business events, each trade show virtual booth is designed separately.
The platform has flexible modules, and provides each stand an individual touch, for example, the video screen of the stand modules, or the document/download area.
In the fair’s virtual booths, a live chat allows the exchange between the visitors and the booth staff. Thanks to high-performance technology, many people can be defined as contact persons and, depending on the needs, several hundred visitors can be informed simultaneously.
Lead capture and report with AladdinB2B StartUp
The great advantage of an online fair is the complete data acquisition of each visitor.
The interested parties send the data that you have requested (for example, company, position, areas of interest, previous knowledge, etc.).
All movements of the digital fair are recorded for this unique visitor profile. This includes the individual stands you visit, the informational material you have viewed and downloaded, the lectures you have followed, and much more. This data can be grouped into groups of visitors or evaluated individually.
Simply export the data to your CRM system to continue working with the collected leads, including the rich data, later in the business.
Advantages of online trade show
As with all online events, a virtual fair allows you to profit from the just about unlimited reach of the web. By participating quickly and simply in a web trade fair, the amount of participants is often multiplied quite once compared to attending a trade fair.
Make no mistake: just because a hybrid trade show combines the advantages of both real and virtual events does not mean you should rush in without thinking.
Before you can make your hybrid trade show a success, you must first understand what you are getting into and ensure that certain elements are present and accounted for.
What exactly are those components? Which factor will determine if an event is a resounding success or a flop? Continue reading to find out.
In addition to scope, the time and cost factor is an important advantage of virtual fairs. In cases where there are often obstacles to participating in a face-to-face trade fair due to travel (time factor) or travel expenses and possibly, hosting (cost factor), these are omitted at an online trade show.
In general, the scope of an online fair is greater than in face-to-face fairs. Using the Internet as a means of communication also makes it possible to reach people for whom visiting a fair is too expensive (for example, for reasons of cost or time).
Also, international participants can visit your virtual fair quickly and easily.
A virtual fair is cheaper than a face-to-face fair. There is no need to plan or build any physical booth or produce informational material, and the booth staff does not need additional accommodation or travel. You can use your virtual fair again and again for new events.
Depending on the scale and complexity of the event, the cost of staging an online virtual trade fair might vary dramatically. It’s crucial to think about the cost of these services and how you might save money on an event by utilizing existing resources.
The internet is a essential tool for attracting new consumers and growing your business. However, if not done correctly, it can be costly. Because there are no travel expenditures or convention center leasing fees, hosting an online virtual trade fair may appear to be the ideal answer, but costs can still pile up.
Flexible number of participants
Visitors in a virtual trade fair or online fair just need a click of the mouse to participate in the virtual event – also their familiar surroundings without wasting additional time due to possible travel times.
Users can access the virtual exhibition hall using a PC, a tablet PC, or a smartphone (requires internet connection).
At some fairs, it may be crucial that the visitor remains anonymous (e.g., at job fairs to not scare off the current employer or special health-related topics).
The online fair allows visitors to inquire anonymously as far as possible without being recognized by their peers.
Additional benefits of AladdinB2B Startup online fairs
Existing digital cooperation and trade systems have become stagnant, with only a few huge corporations dominating the market. AladdinB2B Startup is upsetting the status quo by inventing a more practical and innovative approach to trade exhibitions. Frustration with existing solutions sparked Aladdin’s founder’s interest in the business. This, combined with his financial acumen, has led AladdinB2B Startup to realize that one of the industry’s largest flaws is justifying the return on investment for existing or potential stakeholders, particularly trade show exhibitors.
AladdinB2B was created to suit people’s demands and enhance the return on investment from trade exhibitions. AladdinB2B employees are committed to assisting you and your business. This means that our main achievement is assisting you in achieving and boosting ROI from Trade Shows.
The powerful AladdinB2b event platform is at their fingertips for companies to host various online trade show formats.
- Management of several thousand visitors to the fair at the same time
- Live events can be streamed to the virtual fair through high-performance streaming technology.
- Complete reports for measuring success and generating leads at your fair
With AladdinB2b’s online events software, several thousand people can visit your virtual fair simultaneously. Even from abroad, your fair can be reached quickly and easily with a click of the mouse.
Unique trade show experience with AladdinB2B StartUp
AladdinB2B startup replicates the feel of attending or hosting a physical event and guides attendees through a rewarding and captivating online experience. AladdinB2B virtual trade shows does not require you to make any downloads or make use of a specific browser. The features of this platform can be enjoyed on mobile as well as desktop.
Interaction with visitors
For an exchange with visitors to the fair, there are various communication tools:
- Group and individual chats
- Online surveys
- Question and answer rounds
AladdinB2B startup is the greatest tool for exhibition and event organizers. You won’t need to multitask and plan everything on a sheet of paper, we will make your work much easier! Together with us, let your advance worrying become advanced thinking and planning.
Hybrid trade fairs are a new type of event, and AladdinB2B has extensive expertise catering for them. AladdinB2B is a leading trade show technology company that provides event planners with the best solutions for trade exhibits and B2B sales and engagements. Aladdin’s professionals have created an ideal solution for digital trade fair operations — users are guided from registration to admittance, with only a few steps in between. The event platform from AladdinB2B includes all of the tools you’ll need to get started planning your next event. If you want to give your guests the greatest experience possible, AladdinB2B is ready to help.